October 2007, IR Magazine Continental Europe Conference & Awards in Paris

The IR Magazine Continental Europe Conference & Awards 2007 was a great success, with international investor relations experts sharing their knowledge and experiences at the one-day conference.

Laurence Borde, the founder and Managing Director of Media Tree Limited shared her experience in front of the vast auditory of investor relations professionals from the biggest European companies represented the best industry professionals according to 500 independent surveyors and analysts.

The corporate roadshow clinic was a practical workshop which took a look at the nuts and bolts of a corporate roadshow, from preparation to the meetings themselves and the post-trip follow- up. Participants also discussed different types of roadshows including non-deal, bond, corporate governance and CSR.


Key considerations included:
  • Tips on getting senior management buy-in to go on a roadshow
  • Should the Company handle the logistics internally or use an external party?
  • What should the Company do post-roadshow in terms of evaluation and feedback?
  • Will webcasts eventually replace roadshows on the corporate calendar?